It looks like another city is throwing their hat into the bidding war for Stephen Colbert’s Late Show. With Los Angeles and New York City already engaging in a bidding way for the show, New Orleans Mayor Mitch Landrieu has reached out to CBS to add New Orleans into the mix of potential Late Show landing spots.
In a letter dated April 14, Landrieu addresses Leslie Moonves, chairman and CEO of CBS, urging Moonves to consider choosing New Orleans as the home of Colbert’s installment of Late Night.
Landrieu cites Louisiana’s tax-incentives for film and television production as a major benefit of bringing the show to New Orleans. He also mentions New Orleans involvement in major films and their work with with CBS for their Super Bowl coverage as additional reasons to consider the area.
Landrieu’s full letter reads:
Dear Mr. Moonves,
As a fan of The Late Show, I read with great interest about the recent retirement announcement from David Letterman and the subsequent discussion of the future of the show. In particular, I noticed that both New York and Los Angeles have begun making their case as to why the show should be located in their respective cities. I would like to encourage you to consider adding New Orleans to the mix.
Though it may seem like an unlikely fit, New Orleans and The Late Show or its successor would be a great fit. New Orleans is a brand unto itself and is particularly attractive for the key demographic you are trying to reach. We offer you not only out unique culture and rich history, but attractive business incentives for film production.
Most importantly, filming in New Orleans makes great business sense for CBS. Today, we offer the most attractive and aggressive film tax credits, including a 30% tax credit on all qualified direct production Louisiana expenditures and an additional 5% tax credit for payroll expenditures to Louisiana residents. It’s that savings to your bottom line that has propelled the creation of “Hollywood South.” It is that program that made filming all of you major news and entertainment programming here during Super Bowl 2013 a great business decision.
As Mayor and formerly the State’s Lieutenant Governor, I have made the films and entertainment industry a key priority for growth. We now do more than a half billion book of business annually in the New Orleans area alone. Our success only continues to grow as we improve the workforce and out post-production assets.
According to a new report from Film L.A. in Los Angeles, in 2013, there were 18 major motion pictures filmed in Louisiana, more than both New York and California. Look no further than the Academy Awards for proof that “Hollywood South” is at its best as both 12 Years a Slave and Dallas Buyer’s Club nearly swept the major awards. Lee Daniels’ The Butler was also filmed right here in the New Orleans area. Hosting that kind of talent in New Orleans would likewise make it easy to facilitate interviews with the entertainment industry’s biggest stars.
In order to create an ease of doing business for production, I created the Office of Cultural Economy and Film New Orleans to work directly with film productions on the permitting process, connecting productions with local crew and resources, and facilitating communication between productions and the local community.
In recent years, according to the Travel & Leisure Magazine, New Orleans has become America’s favorite place to visit. New Orleans as the home of The Late Show would be a great addition to this list.
I look forward to speaking with you more about why bringing the successor to The Late Show to New Orleans makes sense for CBS. I am happy to make myself available at your convenience.
Mitchell J. Landrieu
Mayor, City of New Orleans
What do you think or Mayor Landrieu’s plea to bring the Late Show to New Orleans? Would New Orleans be a good fit for Colbert? Let us know what you think in the comments below