Hannibal is two episodes into Season 3 — and its ratings are an all-time low.
And we thought 10 p.m. on Fridays was a ratings death slot. Apparently, though, Thursday nights at 10 are no better — at least for Hannibal. After two episodes of Season 3, the series’ ratings have hit an all-time low.
For the most part, the show has been able to stay above the 2 million mark (exceptions from the first two seasons being Episodes 1.13 and 2.11). According to TV by the Numbers, this past Thursday’s episode, “Primavera,” brought in 1.66 million — nearly a full million less than the premiere’s 2.57 million. Perhaps more worryingly, the 18-49 ratings group fell a full 29% to .5 million.
We still have to wait a few days for the adjusted ratings (which include DVR), but it’s hard to imagine they’ll rise significantly.
So Why the Drop?
Perhaps the absence of Will Graham (Hugh Dancy) in the season premiere, which focused solely on Hannibal (Mads Mikkelsen) and Bedelia (Gillian Anderson) turned people off, while others have speculated that the NBA finals are affecting the ratings. If either of these are true, we should definitely see a boost in viewership come Episode 3, as people should know Will is back in action and there are no more games scheduled for Thursdays.
Not To Worry
Even if ratings continue to drop (or simply hit a standstill), we can’t get too concerned for Hannibal. It remains a critical darling, plus, showrunner Bryan Fuller has said on multiple occasions that he has a backup plan for the show in case NBC decides to cancel. (We’re assuming he means streaming sites like Netflix, Hulu, or Amazon Prime — the last of which seems particularly viable considering the current streaming deal it has with NBC. It’s also possible Fuller has spoken to a cable network such as Showtime or Starz.)
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