As CNBC prepares for the launch of its latest original series ‘Billion Dollar Buyer’, Hidden Remote has your first look at the series which puts small businesses face-to-face with the most powerful customer they’ll ever meet!
Get ready to meet the Billion Dollar Buyer: Tilman J. Fertitta, the chairman, CEO and sole shareholder of Landry’s, Inc. With over 500 properties and over 50 leading restaurant, hotel and entertainment brands under his leadership, Fertitta works with an annual supply budget of $2 billion – making his buying power second to none!
In CNBC’s newest series Billion Dollar Buyer, Fertitta makes his way across the county in search for new, innovative products from up-and-coming suppliers. With an empire that includes franchises such as the Rainforest Cafe, Bubba Gump Shrimp Co., Morton’s The Steakhouse, and five Golden Nugget Casinos, Fertitta is looking for everything from food and drink products to products for his casinos and hotels!
Each hour-long episode of the series will follow Fertitta as he looks into two new small businesses which involves getting to know the company and its owners, sampling their products and evaluating how the product will fit into the Landry’s Inc. brand. Along the way, Fertitta will offer up his take on the product and buisness’ strengths and weaknesses, fight for improvements and ultimately decide whether to place a game-changing order through one, both or neither companies.
In the series premiere, Fertitta makes his way to Houston in search of products for his restaurants, hotels and casinos. Competing for Fertitta’s business this week are Macaron By Patisse, a sibling-owned dessert shop, and Bravado Spice, an award-winning hot sauce company run by two best friends.
If our first-look previews from this Tuesday’s series premiere are any indication of what’s to come, both businesses will need to make some serious changes if they want to earn Fertitta’s business! When Fertitta meets up with the Macaron by Patisse team in our first preview, he quickly discovers that the sibling team’s current business model is not exactly best for business!
The Macaron by Patisse team isn’t the only one in need of some serious assistance though, as seen in our next first-look clip! When Fertitta meets up with the Bravado Spice team to sample their product, he is unpleasantly surprised by the vinegary taste of their product – which could jeopardize their chance to score a major deal with Bubba Gump Shrimp Co!
Will either business be able to turn things around in time to prove to Fertitta that they’re worthy of his business? All will be revealed in the intense series premiere of Billion Dollar Buyer!
Don’t miss the the series premiere of Billion Dollar Buyer Tuesday, March 22 at 10/9c on CNBC.
What do you think of CNBC’s newest series? Will you be tuning into Billion Dollar Buyer this Tuesday when it debuts on CNBC? Join the conversation in the comments section below!