Air age rating explained: Why is Air rated R?

Air hits theaters April 5, 2023. The film, which is directed by Ben Affleck, is inspired by the true story of Sonny Vaccaro’s mission to sign Michael Jordan to Nike in 1984.

Back then, the shoe company wasn’t what it is now and getting a promising young athlete to partner with them wasn’t an easy feat. However, Jordan’s name at the time wasn’t shrouded in greatness. He was a rookie who’d yet to step foot on an NBA court. Vaccaro was willing to bet on Jordan in the hopes that he would bet on Nike.

It was a risk that paid off in droves and spawned the multi-billion dollar global industry that is contemporary sneakers. However, in order to secure this partnership, Vaccaro had to reach out to Jordan’s parents, friends, former coaches, and mentors to forge a path forward to what would become a historic brand, Jordans.

The movie is a biopic about sports marketing and adjacently the beloved sport of basketball. However, that doesn’t necessarily mean the film is intended for all audiences. The Air age rating, as designated by the MPAA, is R. Here’s why.

Air age rating explained

As IMDb notes, Air is rated R for language throughout. If you’re a movie lover who’s watched films centered on the marketing industry that should come as no surprise. Profanity tends to be frequent and, while that won’t be a deterrent for some parents looking to watch this movie with a child, if you’re concerned about the use of language, we suggest not viewing Air with younger children.

Watch the trailer for Air below:

Air releases exclusively in theaters Wednesday, April 5, 2023. Stay tuned to Hidden Remote for more movie news and coverage! We’ll keep you posted on what’s coming to theaters and streaming throughout the year.